Artemis Patrick is the Executive Vice President and Chief Merchandising Officer at Sephora. In her role, Artemis is responsible for driving Sephora’s vision in product market leadership and experience differentiation, bringing the needs of the Sephora client to the forefront of the makeup, skincare, fragrance, hair and wellness categories.
Indie fragrances. K-beauty. Clean beauty. Inclusive foundation assortments. Sephora’s category-defining developments have met and shaped consumer needs, and Chief Merchandising Officer Artemis Patrick is behind them all.
Since joining Sephora in February 2006, Artemis has helped shape some of Sephora’s most breakthrough category and product leadership initiatives to date, including indie fragrances, textured hair distortion, inclusive foundation assortments, clean beauty, and establishing Sephora as the first North American prestige beauty retailer to offer K-beauty products and brands. Leading with a passion for innovation and risk taking, Artemis helms a talented team of merchants and product development specialists, dedicated to helping clients learn, play and get inspired with beauty.
For her, reinventing retail is a constant process—a process she’s eager to share with the innovative audience of BeautyX Retail Summit.