Demand Generation Summit 2020

January 27-28, 2020   |   Los Angeles

Buy Tickets

Create buzz, acquire customers, grow your brand.

Stay current on best practices for increasing awareness and sales in today's market. Hear from industry experts and successful brand founders about how to leverage various methods of demand generation, including influencers, press, media and more.

Featured Speakers

Stay tuned as we announce more speakers for our upcoming BeautyX Demand Summit!

Melisse Gelula

Co-Founder

Well + Good

Melisse Gelula is the Co-Founder of Well+Good, a leading health and wellness digital media company with a community of 10+ million monthly. She is also the SVP of Brand of Leaf Group’s Fitness & Wellness Division and an internationally recognized natural beauty and wellness expert. Melisse was named one of the 9 Most Creative Entrepreneurs of 2018 by Inc Magazine and one of the 10 Writers and Editors Who Are Changing the National Conversation by Adweek. She has appeared in Forbes, WWD, the New York Times, as well on Good Morning America, CBS This Morning, and more. Prior to founding Well+Good, Melisse was the editor-in-chief of SpaFinderLifestyle.com, beauty director at Luxury SpaFinder Magazine, and travel editor at Fodor’s. She has a MA from the University of Toronto and has completed six years of training as a psychoanalyst.

Lauren Napier

Founder

Lauren Napier Beauty

Priscilla Tsai

Founder

Cocokind

Founder of Cocokind – a clean, conscious, sustainable and accessible skincare brand, dedicated to providing high-quality, natural products at an accessible price. Since its debut in 2015, Tsai led Cocokind to become a profitable business within its first two years and has tripled its growth every year since. Beginning with placement in only one Northern California Whole Foods, Priscilla quickly scaled the business to be found across every single one of its doors and most recently, on the shelves of almost 1,800 national Target stores; amounting to over 4,000 stockists in North America, which also include Shoppers Drug Mart, Follain, Clean Market, Anthropologie, Thrive Market, Urban Outfitters, Free People and Riley Rose.

In addition, and what makes Priscilla so unique, is her ability to help fellow startup, female founders like herself. Established in June of 2018, Priscilla launched the Cocokind Impact Foundation, providing financial grants to female entrepreneurs in health, wellness, and sustainability industries who are focused on creating social impact through business and has since awarded over $35,000.

Summit Schedule

BeautyX Demand Generation Summit will provide an immersive two days of education from which you will gain an understanding of the best practices for increasing awareness and sales in today's market.

Sign up for our newsletter to stay tuned as we announce our lineup! (Schedule subject to change)

8:00am - 8:45am

Registration

9:00am–9:15am

Opening Remarks

9:15am–10:00am

Understanding Demand Generation

curriculum

10:15am-11:00am

Website Strategy

curriculum

11:15am - 12:00pm

Social Media Essentials

curriculum

11:15am - 12:00pm

Breakout Session: Introduction To Shopify

Workshop

12:00pm - 1:30pm

Networking Lunch Break

1:30pm - 2:15pm

Social Media Strategies

Panel

1:30pm - 2:15pm

Breakout Session: The Art Of Instagram

Workshop

2:30pm - 3:15pm

The Role Of Influencers

curriculum

3:30pm - 4:15pm

Influencer Panel

Panel

3:30pm - 4:15pm

Satellite Class: Email Marketing Essentials

Workshop

5:15pm - 7:00pm

Cocktail Reception

8:00am-8:45am

Registration

9:00am-9:15am

Opening Remarks

9:15am–10:00am

State Of Demand Generation

curriculum

10:15am–11:00am

The Role Of The Editor

Panel

11:15am–12:00pm

The Role Of Public Relations

Panel

12:00pm-1:30pm

Networking Lunch Break

1:30pm–2:15pm

Sampling Essentials

Icons

2:30pm-3:15pm

Point Of Sale Essentials

curriculum

3:30pm–5:15pm

Deskside Domination

Icons

$995per person

Until November 6, 2019

After Early Bird pricing ends Nov. 6, the ticket price will be $1295.

Buy Tickets

Your ticket to BeautyX includes:

  • Admission to two days of BeautyX Summit on January 27 and 28, 2020 in LA
  • Access to two full days of programming: panels, fireside chats, workshops and keynotes
  • Refreshment and coffee bar for both days
  • Branded BeautyX Tote Bag
  • Cocktail networking reception on the evening of January 27

VENUE

The Sheraton Grand Los Angeles

711 South Hope Street,
Los Angeles, CA 90017

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May, 2020

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