The Role Of Public Relations

The Role Of Public Relations

In today’s complex media landscape, how can PR help your brand reach its goals? Kilee Hughes joins the Beyond PR panel at BeautyX Demand Generation, next January in LA, to address exactly what catches an editor’s eye, how they see their audience, and what positive editorial coverage means for a beauty brand today.

Tastemaker Kilee Hughes crafts top tier public relations programs and digital strategies for category-leading companies such as Nike, Net-A-Porter, Luxottica, Saks Fifth Avenue, and L’Oréal. With extensive global experience in the PR industry, she has developed a personal and extensive understanding of Australian and international markets.

She has been featured as a rainmaker and influencer in Allure, Essence, GlamourMag, SelfMagazine and Shop Till You Drop magazine and on sites such as Vogue Australia, Harper’s Bazaar, Huffington Post and Teen Vogue. In 2014 Hello Beautiful listed her as one of the “30 of The Most Powerful Black Women In Beauty.”